Reactee is a company that enables you to create your own t-shirts with your own custom message on them, big deal, right? Except Reactee T-shirts also have a text message code on the shirt that people can text, and then get another message from you.
This is a great idea and there are lots of obvious ways that companies, bands, groups, politicians etc. can use this. I think there are probably a huge amount of interesting ways that people could use this for fun as well.
I actually think this is a feature that should be built into all good t-shirts, maybe a little less prominently. I’ve had loads of times people comment on my shirt and I’d love to say, well text this number on the label and the company will send you a discount code, how cool would that be.
Anyway, if you want updates from tcritic just follow the instructions on this t-shirt:
Thanks for the Tip from goldengod.net (a photographer) and hat tip to Joshspear.com as well.
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10 Comments
I dunno, I quite like the idea, but it does feel quite gimmicky.
It is a great marketing idea, but I would’t get one. Probably because I am not into the whole texting thing.
So, what kind of responses have you gotten to this shirt? Has anybody texted your code to them?
I’ve had about half a dozen people text that number so far, all they got was a message about tcritic so it’s a little redundant at this point. Will be more interesting when i’m wearing it out.
Heh… I’m looking forward to hearing about your experience!
Man, the ide of assaulting anyone wearing one of those tees is sooooo appealing.
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